Changing behaviour to grow your brand

We grow businesses, win brands more buyers and develop great marketing talent through our unique approach of Behaviour Change Marketing.

We now know most buying behaviour is emotional and instinctive. Given this, behaviour change success comes down to 3 things:

WHAT WE DO

As experts in Behaviour Change Marketing, we can help you in the following areas:

OUR THINKING

The fundamentals of what drives human behaviour haven’t changed – only now with advances in behavioural economics and neuro-science are we beginning to understand how the brain really works and how we make decisions. Behaviour Change Marketing is inspired by marketing science – the biggest brands grow because they focus on maximising the number of buyers they have – which comes down to 3 factors

OUR EXPERIENCE

WHAT OUR CLIENTS SAY

OUR WORK

CASE STUDY EXAMPLES OF EACH OF THE AREAS WE WORK IN
WITH BRANDS SUCH AS SHELL, NIVEA, BBC AND LLOYDS

SEE OTHER WORK

 ABOUT US

The Triniti team has an extensive track record in line management as well as in consultancy. We have been senior leaders for big-name brands, in clients and in agencies. This means we understand the breadth of strategic and people development challenges our clients face. Our expertise stretches across a range of disciplines and marketing specialisms. These include leadership and capability development, consumer research, behavioural economics, data analytics, idea generation and category management.

JOIN OUR GROWING TEAM

We are growing rapidly – and have opportunities for talented marketers, insight leaders and marketing science specialists

Since we started in 2010, we have worked in more than 40 countries across all 6 continents. We’ve expanded from our UK Hub presence and have now opened another Hub in the US to better service our clients and meet growing international demand. Although we operate out of our UK and US Hubs, we also have consultants based in France, South Africa, Australasia, Argentina, China and Canada.

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KEEP IT STRAIGHT FORWARD

We take the time to make the complex simple

We use plain English

We create solutions that work in the real world

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GO THE EXTRA MILE

We work hard to get great results

We’re all committed to great work

We’re always improving, and right up to date

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BE SUPPORTIVE

We treat each other with respect & honest

We really get the importance of work-life balance

We like to learn

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CUT TO THE CHASE

We are impatient for action

We aren’t academic, complexity merchants

We always tell our clients what we believe

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NURTURE STRENGTHS

We recognise people’s different skills and strengths

We balance the strengths & skills of our team

We work closely with our clients as one team

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LOVE WHAT WE DO

We love unleashing great marketing

We love working with great people

We love helping our clients achieve

LATEST NEWS & VIEWS

ASSOCIATIVE ATTENTION

Consumers live in a world of information overload, and businesses are fighting a war for their attention with competitors.

The Associative Attention Framework helps brand owners win this battle and drive business results.

Find Out More